Danish gamblers spent an average of DKK 2,350 (€315.37) on gambling in 2022.
Over 60% of this expenditure was attributed to online platforms, the Danish Gambling Authority (DGA) reported in a recent publication: The Gambling Market in Numbers 2022.
Compared to other European countries, Denmark ranked 12th in terms of gambling expenditure.
However, among the Nordic countries, Denmark had the lowest per capita gambling expenditure.
Sweden, Norway, Finland and Iceland all had higher average spend.
Decline in total GGR
The total Gross Gaming Revenue (GGR) for the Danish gambling market in 2022 amounted to DKK 10.1bn (€1.36bn), marking a 2.8% decrease compared to the previous year.
Online gambling contributed to 63% of the total GGR in 2022. The online share slightly decreased from 65% in 2021 as land-based operations resumed after Covid-19 lockdowns.
Nonetheless, the results positioned Denmark as the fourth-highest European country in terms of online gambling prevalence.
“Even though the majority of Danes’ gambling takes place online, the Danish Gambling Authority naturally still supervises the land-based gambling market such as casinos and gambling arcades and kiosks, among other places,” said Anders Dorph, director of the DGA.
“It is important that the law is complied with, both concerning online and land-based gambling.”
The increasing trend of online gambling aligns with the general technological advancements witnessed in recent years, the authority said.
Male players accounted for 72% of active online casino accounts and 84% of betting accounts, respectively.
In terms of market segments, lotteries generated the highest GGR at DKK 3,381m, followed by online casinos with DKK 2,904m.
Sports betting generated DKK 2,317m, gaming machines with DKK 1,154m, and land-based casinos with DKK 349m.
The number of individuals on the self-excluded register at the end of 2022 reached 38,921, marking an increase of over 8,000 compared to 2021.
This represents the largest annual rise since the establishment of self-exclusion programme ROFUS in 2012.
Calls to StopSpillet, a helpline providing support for compulsive and responsible gambling, also increased from 449 in 2021 to 560 in 2022.
Approximately half of the calls were from players, while 38% came from relatives and 6% from professionals seeking assistance.
Gross gaming revenue (GGR) generated by licensed operators in the Spanish online market is rapidly approaching the billion-euro mark.
According to new data released by the Directorate General for the Regulation of Gambling (DGOJ), GGR in Spain reached €963m in 2022, 18.1% higher than in 2021.
The betting segment had a growth rate of 17.7% year-on-year and generated GGR of €359.4m, while GGR in the casino segment increased by 22.4% to €499m.
Bingo GGR, meanwhile, decreased by 1.6% to €14.25m, while poker GGR grew by 5.5% to €90.12m.
Full year figures were significantly boosted by the sector’s Q4 performance.
GGR in Q4 amounted to €313.3m, representing an increase of 78.2% year-on-year.
Sports betting GGR, which made up 45.1% of the total GGR, saw a massive 223.4% increase year-on-year, amounting to €141.4m.
Casino GGR, which accounted for 45.4% of the total GGR, was €142.3m, up 32.4% year-on-year.
Slots GGR saw a year-on-year increase of 27.3%, while live roulette GGR rose by 51.7%.
Poker GGR increased by 26.8% year-on-year to €26.1m, representing 8.3% of the total market, while bingo GGR fell by 11.5% to €3.6m and contest revenue declined by 36.7% to €30,000.
Marketing costs amounted to €106.4m for the quarter, a 13.9% increase from the previous year and 30.1% higher than in Q3 2022.
This included €51.7m in promotions spend, €38.7m in sponsorship, and €14.6m in affiliation expenses.
The monthly average active game accounts rose by 22.9% year-on-year to 1.2m.
As of the end of Q4, there were a total of 78 licensed operators actively operating in Spain.
Among those were 54 casino operators, 45 betting operators, nine poker operators, three bingo operators, and two contest operators.