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Atlaslive, a leading B2B software provider in the iGaming industry, has announced a partnership with Kiron Interactive, a top virtual sports provider.

The partnership aims to satisfy end-user needs, discover new opportunities, and enhance user experiences.

Lidiia Vaculenko, COO of Atlaslive, said: ‘We are delighted to partner with Kiron and integrate their robust solutions.

“You can see how virtual sports are rapidly gaining popularity in online betting. And it’s no surprise, as users understand the advantages: the results of the games are always fair and quick, thanks to the use of random number generation, and there’s 100% availability — you can place a bet from a browser or an app at any time.

“Typically, the duration of a virtual game is much shorter than a real one, so in just a few minutes, you can experience a lot of excitement and find out if your bet has paid off.”

“Kiron will help us expand betting options and provide more entertainment for users. The Atlaslive Platform has enhanced diversity in our gaming portfolio, which will bring our clients more bets in the virtual sports category and increase the player base.”

Kiron is a leading global technology and software company, specialising in creating and providing top-tier virtual sports and numbers games.

Kiron’s virtual sports offerings are designed as alternatives or complements to traditional sports betting, featuring a diverse schedule of events that allows for continuous in-play betting opportunities every two minutes.

Steven Spartinos, co-CEO of Kiron, said: “Kiron prides itself on creating cutting-edge virtual sports and numbers games that deliver memorable gaming experiences for the player, in turn driving customer engagement and retention for our partners.

“Atlaslive is a leading platform supplying some of the industry’s biggest operators, so we are excited to be enhancing its product offering with our state-of-the-art games.

“Virtual sports is a rapidly growing segment of the market, in which we have over 20 years of experience. We have carefully cultivated a portfolio of games that will no doubt resonate with players utilising Atlaslive’s partnered operators.

“The collaboration will expose more players to Kiron’s immersive games, while also ensuring customers have a fully optimised offering.”

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